🎵Ba da ba ba bah! It’s Brave New World.🎵
I’d like to change the order of the meme
It’s this a picture of kids growing older¿?
The order needs to be reversed. People don’t really read from the bottom up.
It’s the same thing that happened to the fair phone regarding the audio jack
The noisy minority wants it, they yell, write on forums and complain, but they are statically nonsignificant as people keep buying the phone
Same with colors. Why waste millions on cars and buildings dyed with colors no one might want instead of appealing to the broader consumer base?
They are also are influenced by and influencing fashion and trends in color choice as well, just look at minimalism and brutalism. It is also cheaper and more efficient on the design and manufacturing to offer things in less specialized coloration
Proof is that people keep buying stuff
Same as with furniture. There is a reason why Ikea is a whole thing
Going into the meta, imagine someone wants to buy a car. Inevitably, they will think as well on the day they will sell the car. What are you gonna buy? A car painted in a weird color? Or something that you know for sure no one will mind THAT much?
Ithat, or you can go with the theory of the Pixies finally doing their takeover
McDonald’s use to be a place for kids. They have since rebranded to let people know there’s stuff on the menu that’s for adults.
Much of marketing to Americans is treating everyone like a monkey and using colors to trick them into buying your stuff.
It should be a hole underground.
I’m actually going to say that I think designing a restaurant for disastrously unhealthy fast food in a way that makes it look and feel like a playground shouldn’t be legal, and I’m happy to see them look as dull and unappealing as possible to young children.
The ongoing health crisis is so severe in no small part because of things like that 1990s picture getting kids addicted to trash. This post feels like someone from the 1970s yearning for the days of Joe Camel. Plain packaging does work.
Edit: I thought Joe Camel was much older than it really is.
it’s not about mc d’s. almost every business is doing this. Everything fun, colorful, expressive and artistic MUST go. All must be replaced with homogeneous minimalism.
mc d’s is used as the example because they led the way with this shit.
Fair point! I entirely agree with that perspective in other areas. If we’re using this as an example, then I understand why, but I actually think this is one example where the change is a tangibly good thing.
That’s what makes using mc d’s as the example is a bad choice, but nobody consulted me about it.
Interesting take. Maybe they should be designed like an art gallery of various medical office styles. Kids would hate that.
Edit: I’m glad cigarettes are on their way out, but I used to love these when I was even stupider:
Oh, it’s been harbinged. We’re in it.
Waiting for this…
“Two golden menus!”
In addition to moving away from marketing directly to children, the reason a lot of fast foot restaurants are rebranding to look like grey cubes is to make the buildings more generic and therefore more valuable as commercial real estate.
We’ve all seen the local Mexican restaurant that definitely used to be a Pizza Hut. This is to avoid that.
That sounds like the commercial real estate version of cancer to me, but I’m no expert in that field. I can see you’re right, though. It’s up there with motel art and off-white walls.
McDonald’s specifically is famously a real estate company that happens to serve burgers on the side. The corporation owns all of the land that its franchises are sitting on, so they can park a restaurant on it and sell it for a profit after the land appreciates in value.
That, and they want customers GONE. Eating in take space. People who come, get food, and leave are their favorites because it increases throughput.
Instead of McCafe, it should be “McSoylent”.
Would you like a 64 oz McEnergy with your McSoylent?
“I’ve exhausted my monthly ration allowance for McEnergy, so I’ll have to pass today.”
Excellent suggestion. Here you go:
The soon one makes sense 'cause of global warming. We don’t be able to do it like the good old times.
80s : Pizza hut
I miss it every day. That salad bar. The cups. The lamps. I wonder what things of today I’ll miss in 40 years.
That salad bar. The cups. The lamps.
My god, it even has a drinks fountain.
McDonalds: Fuck you I’m eating! / Home of the Extra Bigass Fries
I was so sure that movie was hyperbole.
needs to change the sign and logo to be more brutalist as well
You’re entirely right, but you might be writing cheques my 5-year-old phone can’t cash.
I was born in the early '80s. The 2000s picture was what my McDonald’s always looked like throughout my childhood. I’ve never seen a McDonald’s that looked like the '90s pic.
The 2020 pic shows current McDonald’s, but they changed to that sometime in the mid-2010s.
That 1990’s McDonald’s picture is the specific restaurant that was across the entrance from the Dallas Zoo, hence the animal theme. While it’s now remodeled and much more dull, it still looked like the picture up until just a few years ago. In any case, it’s not typical of what a McDonald’s has ever looked like.
As someone born around the same time as you, I do remember when the typical McDonald’s had a bright red roof with the yellow lights, which the 2000’s pic is a toned-down version of.
