• Billiam@lemmy.world
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    15 days ago

    Just goes to show how bending the knee to the bigot brigade doesn’t work. Are more of the fat orange traitorous fuck’s cult shopping there?

    No.

    Target did exactly what they wanted- first by hiding their Pride merch last June, and then by eliminating their diversity programs- and the only result is the people who didn’t shop at Target still aren’t, but the people who did shop there are taking their business elsewhere.

    Soon Target’s going to have to either try to reverse course to save face with their former clientele, or they’re gonna have to double down in an effort to attract more MAGAts to their rotting corporate corpse. And as InBev learned with Dylan Mulvaney, that’s not a decision you want to fuck up.

    • captainlezbian@lemmy.world
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      14 days ago

      It’s more than that. The right wing dollar doesn’t come back. They use bud light as an insult still. The queer community will be marketed to if you do right by us. Break that trust and it can be earned back. The right wing community will instead declare your product their anathema.

      • Billiam@lemmy.world
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        13 days ago

        The queer community will be marketed to if you do right by us. Break that trust and it can be earned back.

        Which is how it should go, because it give corporations incentives to do socially moral things.

    • GreyEyedGhost@lemmy.ca
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      15 days ago

      InBev stock is up 1.6% over the last year. If you’d bought stocks this January, you would have made about 30% profit.

      • Billiam@lemmy.world
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        15 days ago

        InBev is doing fine, because they own over 600 brands globally.

        Bud Light sales however are not doing fine. Its sales are down about 40% compared to pre-2023 levels, and has dropped from most-popular to third most popular beer. They pissed off the no-taste mouthbreathing MAGAts who were their primary customers by mailing Dylan one fucking can, and then pissed off everyone else when they threw Dylan under the bus immediately because the MAGAts started all bleating about it.

        Target is now literally in that same position.

        • GreyEyedGhost@lemmy.ca
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          15 days ago

          So the boycott was pointless, as indicated. I also saw people saying they were going to boycott InBev, and they clearly had an impact for some period of time, along with the Bud Light boycotters, yet here we are. Also, you mentioned InBev, not Bud Light.

          • Billiam@lemmy.world
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            15 days ago

            My dude, it sounds like you’re being needlessly accusative.

            I never said InBev was in trouble; I said they fucked up their response to the Dylan Mulvaney backlash. Which they absolutely did, and it caused their most popular American beer brand to lose sales.

            A lot of people at the time were (correctly) pointing out that most of the beers the MAGAts decided to switch to in their performative protests were also owned by InBev.

  • Zerlyna@lemmy.world
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    16 days ago

    Yes im pissed at Target but if alll the extra sales are going to Walmart, that’s worse.

  • LemmyLegume@lemmy.world
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    15 days ago

    We used to spend a good amount of money at Target and now we won’t go anywhere near it. It was great for gift shopping and seasonal stuff but we’ve figured out better options with retailers that don’t have gross values.

    • MiyamotoKnows@lemmy.world
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      15 days ago

      So where did you shift your buying to? Hopefully not Walmart or Amazon, who are far worse. Small businesses are not available options in most of America.

      • LemmyLegume@lemmy.world
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        11 days ago

        We’re fortunate enough to be close to a couple major cities that have some small business options. Otherwise Costco has been a great bet like the other comment mentioned. We’re also trying to avoid Amazon more but it can be hard for some specialty items. We figure that spending less on there is still a positive step.

  • phoenixarise@lemmy.world
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    16 days ago

    Love to see it. 💕

    I went to Target during my errands just to use their bathroom, and was shocked at how empty it was. I was reminded of KMart when they started to die.

    • adarza@lemmy.ca
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      16 days ago

      i used to love going to kmart back then. close parking. easy in-and-out. no lines and no big crowds, not even friday after thanksgiving or christmas eve.

  • Plurrbear@lemmy.world
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    15 days ago

    As a MN native… fuck Target! I tried until they laid off a bunch of people I know who didn’t wanna work in the DEAD downtown MPLS scene when given the new “rule” … savage!

  • Katana314@lemmy.world
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    15 days ago

    I called to specifically inform them that I was a decently regular shopper, as someone who avoids many “mega-corps”, and that in the wake of their anti-DEI move, I would never buy anything from them ever again.

    Granted, I live in a city with many shops of various local varieties, and have other options. I’m aware the same chances aren’t available to everyone else.

    • prole@lemmy.blahaj.zone
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      15 days ago

      Did you call their corporate offices? Because if you just called your local branch, I can assure you that the person you spoke to could not give less of a shit lol

  • hydrashok@sh.itjust.works
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    16 days ago

    Haven’t bought from Target since Feb 9. They used to be a store I bought from multiple times per week. I bought from them specifically because I didn’t agree with Walmart or their ethics, and Target — allegedly, I guess — was the opposite. A supporter of the community and social causes. Until it was convenient for Target to not do so anymore.

    I have moved to other stores that have a backbone and stand up for their whole community and all of their employees.

    Fuck that company. I hope they burn.

    • Fredthefishlord@lemmy.blahaj.zone
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      15 days ago

      The fact that you thought target was ever the opposite of Walmart in ethics demonstrates you were never paying attention in the first place

      • hydrashok@sh.itjust.works
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        15 days ago

        Perhaps I was naïve and it was always skin deep and Walmart just didn’t care to hide it, it’s possible. But there was a time when yes, I did think Target was a better supporter of its customers social causes. Every company is just a company, after all, but the pendulum going from “we sell pride merch!” to “what’s diversity?” was particularly jarring for me, and evidently I’m not alone in that feeling.

        • Fredthefishlord@lemmy.blahaj.zone
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          15 days ago

          It was publicly anti union. They never cared about social causes. They paid workers squat all–diversity in worker suppression.

          Caring only that there’s a diverse lower class catering to your needs is not actually caring in the first place.

          • HellsBelle@sh.itjust.works
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            15 days ago

            Judging anyone by your own personal standards isn’t community.

            If you wanna be part of the solution, stop being part of the (judgmental) problem.

            • Fredthefishlord@lemmy.blahaj.zone
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              15 days ago

              I’m a union rep, I’m already part of the solution … Doesn’t mean I can’t still talk shit . I just already boycotted consumerism years ago

  • JigglySackles@lemmy.world
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    14 days ago

    I just want to take tbis moment to thank Target for their thoughtful removal of DEI policies. You see I’ve wanted to move for a really long time and my wife always had a requirement that anywhere we moved to would have a target nearby. It complicated the process. But now, I don’t have to adhere to that requirement anymore, because we don’t buy anything from them anymore. It’s great. So thanks Target for showing my wife you were a lousy bunch of scum sucking greedy pigs. I’ve known for years, but it’s nice to have proof.

  • Tygr@lemmy.world
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    15 days ago

    Don’t choose politics when marketing your store. They eliminated some shoppers with the DEI stuff then they eliminated even more but removing DEI.