Another example of a brand blowing up the one thing people remember them for just to save a few percentage points. Another brilliant decision out of the Business School minds.
Banana peels haven’t actually been slippery since the Gros Michel stopped being sold, but it’s still part of the brand. Rice Krispies’ target market turns over every couple of years and won’t know any better.
Brand is all this product ever had to sell you. It’s a food-shaped object marketed to negligent parents. It really does not matter what is in the box.
The real problem is it’s going to contain wheat. It’s no longer safe for those who NEED to be gluten free. Yes, the are going to label it accordingly. But mistakes will happen because people have been eating it safely for years and will not expect to need to read the labeled again.
If someone is getting upset by this, they need to take a step back and consider what they’re doing with their life.
If someone isn’t bothered about product ingredient changes that materially change the product and its contents, they’re inclined to get screwed over by corporations



