A Super Bowl ad for Ring security cameras boasting how the company can scan neighborhoods for missing dogs has prompted some customers to remove or even destroy their cameras.
Online, videos of people removing or destroying their Ring cameras have gone viral. One video posted by Seattle-based artist Maggie Butler shows her pulling off her porch-facing camera and flipping it the middle finger.
Butler explained that she originally bought the camera to protect against package thefts, but decided the pet-tracking system raised too many concerns about government access to data.
“They aren’t just tracking lost dogs, they’re tracking you and your neighbors,” Butler said in the video that has more than 3.2 million views.
I honestly didn’t know what they were thinking with that commercial. Why would you proudly advertise that you’ve built a massive surveillance network, during one of the most-watched yearly televised events too for that matter? Did they seriously believe that there wouldn’t be a major backlash? I mean I appreciate the blunt honesty in that commercial so I’ll give them credit for that.
My guess is that since Ring has a history of well-known collaborations with police and ICE, they wanted to re-frame their evil surveillance network as a way to save a puppy. Instead, lots of uninformed normies suddenly realized what those cameras are capable of, and had a huge negative reaction given the state of things.
Because in 3 weeks most people will forget about it. It’s brazen. They’ll still be the biggest doorbell company in America
These people are so fucking out of touch that it’s ridiculous
Because the most evil people on the planet are universally convinced that they’re heroes.