I don’t like the clickbait title at all – Mastodon’s clearly going to survive, at least for the forseeable future, and it wouldn’t surprise me if it outlives Xitter.

Still, Mastodon is struggling; most of the people who checkd it out in the November 2022 surge (or the smaller June 2023 surge) didn’t stick around, and numbers have been steadily declining for the last year. The author makes some good points, and some of the comments are excellent.

  • dragontamer@lemmy.world
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    6 months ago

    Because Threads and BlueSky form effective competition with Twitter.

    Also, short form content with just a few sentences per post sucks. It’s become obvious. That Twitter was mostly algorithm hype and FOMO.

    Mastodon tries to be healthier but I’m not convinced that microblogs in general are that useful, especially to a techie audience who knows RSS and other publishing formats.

    • The Nexus of Privacy@lemmy.blahaj.zoneOP
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      6 months ago

      Bluesky certainly provides another option … when Apartheid Clyde led to Twitter getting shut down in Brazil, there was a small bump in Mastodon’s numbers, but a much bigger influx to Bluesky. Then again Bluesky’s addressed a lot of problems people coming to Mastodon in 2022 had, and Mastodon hasn’t, so if everybody had come to Mastodon instead the pattern would likely have repeated itself and most of them wouldn’t have stuck around.

    • iopq@lemmy.world
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      6 months ago

      Also, short form content with just a few sentences per post sucks

      Your post could fit on Mastodon

      • dragontamer@lemmy.world
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        6 months ago

        My post above is 376 characters, which would have required three tweets under the original 140 character limit.

        Mastodon, for better or worse, has captured a bunch of people who are hooked on the original super-short posting style, which I feel is a form of Newspeak / 1984-style dumbing down of language and discussion that removed nuance. Yes, Mastodon has removed the limit and we have better abilities to discuss today, but that doesn’t change the years of training (erm… untraining?) we need to do to de-program people off of this toxic style.

        Especially when Mastodon is trying to cater to people who are used to tweets.

        Your post could fit on Mastodon

        EDIT: and second, Mastodon doesn’t have the toxic-FOMO effect that hooks people into Twitter (or Threads, or Bluesky).

        People post not because short sentences are good. They post and doom-scroll because they don’t want to feel left out of something. Mastodon is healthier for you, but also less intoxicating / less pushy. Its somewhat doomed to failure, as the very point of these short posts / short-engagement stuff is basically crowd manipulation, FOMO and algorithmic manipulation.

        Without that kind of manipulation, we won’t get the kinds of engagement on Mastodon (or Lemmy for that matter).

  • Fedditor385@lemmy.world
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    6 months ago

    It’s not dead but it has one big and massive issue that prevents mass adoption - discovery. If I can’t just write the name of my friends in search and find them no matter where they made their account - for an ordinary user, or one that comes from centralized services, this seems extremely alien and hostile.

    And in the end, if you can’t find your friends, you want to interact with, what is the point of using the service?

    Luckily, Mastodon is working on a discorvery protocol that should offer a way to find people across the board, which will hopefully make the Fediverse “appear” centralized to the average Joe while maintaining all the benefits of decentralization to the advanced users.

    • Jupiter Rowland@sh.itjust.works
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      6 months ago

      Luckily, Mastodon is working on a discorvery protocol that should offer a way to find people across the board, which will hopefully make the Fediverse “appear” centralized to the average Joe while maintaining all the benefits of decentralization to the advanced users.

      I’d bet that this will be so proprietary and non-standard again that it’ll only work within Mastodon, maybe plus a few of its own soft-forks, effectively ignoring 30% of the Fediverse.

    • JoJo@lemmy.blahaj.zone
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      6 months ago

      You can put in their handle, with the domain they’ve signed up with

      If you’re looking for more wider fuzzy search for that; mastodon 4.4 is gonna implement independent search services, meaning that search will be expanded beyond one server, and you can find new accounts on other servers just by keywords

      • Fedditor385@lemmy.world
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        6 months ago

        I don’t know or need to know the handle. I know my friends name and surname and that must be more than enough. Facebook doesn’t need “@facebook” and twitter doesn’t need “@twitter” to find people if they exist there. I know the feature is coming but it is the key to make it accessible to wide range of average Joes who don’t want to, in their own vision, be rocket scientists to find people on the fediverse. It needs to be as simple as on facebook or other networks.

        • JoJo@lemmy.blahaj.zone
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          6 months ago

          I know my friends name and surname and that must be more than enough.

          I see. However; no.

    • blue_berry@lemmy.world
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      6 months ago

      Problem: even with discovery, if your friends are on Threads or X, you still won’t find them on Mastodon. But its a step in the right direction.

      • Fedditor385@lemmy.world
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        6 months ago

        Unless you can follow specific people on blocked instances, this is a fail. If my friend is on another instance which is blocked from my instance… whats the point of the fediverse? Might aswell go back to Facebook or X/Twitter. They are shitty but at least I can see my friends.

  • acosmichippo@lemmy.world
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    6 months ago

    i have a mastodon account but it’s completely useless for me.

    the only thing i use twitter for is to follow updates and news from professional journalists and artists who are not on mastodon and likely will never be. if your job depends on twitter, switching to mastodon is not going to happen.

    if i want to engage with random average people, i come here to lemmy.

  • mutant_zz@lemmy.world
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    6 months ago

    Mastodon is pretty different to its competitors. It looks similar to Twitter / Bluesky, but the way the social network functions is completely different.

    It’s designed to be anti-infuencer… One of the things I hate about most social media platforms is a few people get all the attention. There are a few reasons for this, but it’s not really based on merit.

    I think a lot of people joined Mastodon wanting a Twitter clone. It’s obviously not and Bluesky is, so people moved there. The approach Mastodon takes is far from perfect, and may not work out in the long run. But it seems like it’s worth at least trying something different.

    • actually@lemmy.world
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      6 months ago

      It’s designed to be anti-infuencer

      When my own feed, free of the algorithm, did not have content of interest. Because I or others took turns shouting into the void. Then I would go on the explore /front page where there was definitely an algorithm of influencers, many who had follower counts of thousands, talking about the same stuff. Many seemed to be upper middle class Americans .

      I soon hated them, but many were broadcast to other instances’ front page too. Between them and lack of interaction from people I wanted to hear from, I left

  • madcaesar@lemmy.world
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    6 months ago

    I’ll say it again, the name sucks. It’s not cute, it sounds like mastrubate compared to twitter, it just is not catchy.

    TicTic, snapchat, the apps that make it have a stupid catchy name, mastadon ain’t it.

    • CaptPretentious@lemmy.world
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      6 months ago

      Twitter really isn’t that much better. I remember when Twitter first started and it was getting a lot of crap for its weird name and that you made tweets. It count on eventually, but it’s going to take constant exposure.

    • Jupiter Rowland@sh.itjust.works
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      6 months ago

      Mastodon wasn’t launched by a VC-backed Silicon Valley startup to become the phone app that replaces Twitter.

      It was created by a German high school graduate and metalhead all alone as not much more than StatusNet with a different UI and some features cut for simplicity. It was designed by a nerd for nerds, nerds who didn’t rely on phone apps for everything. At this level, and back in 2016, not even an official native iPhone app was mandatory.

  • nandi@lemmy.world
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    6 months ago

    I use mastodon every day and I’m glad it’s not dominate. It’s not a vc funded a shit hole looking for a growth market. I use mastodon because not every one is there, is a nice little niche place where I can play with my friends in peace

  • ElectroVagrant@lemmy.world
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    6 months ago

    I think a better title & question would be, “Why is Mastodon struggling to thrive?”

    It’s surviving no problem, but it’s not thriving for a multitude of reasons. Some are pretty well covered across comments here & in the linked discussion, and are more or less reiterations of prior discussions on the matter.

    Ultimately I think as much as many of those reasons are correct, the biggest reason is the same as ever: network effects. All the jank and technical details could be endured and adjusted to if there was sufficient value to be had in doing so, i.e. following accounts of interest/entertainment, connecting with friends, etc. That’s proven to varying degrees by those that have stuck with Mastodon. In turn, however, it’s also clear by how many bounce off that for many there’s still insufficient value to be found across Mastodon instances to justify dealing with all the rough edges.

    If Mastodon had enough broadly appealing/interesting people/accounts across its instances, people might deal with the various technical and cultural rough spots the same way they deal with similar on other social networks they may complain about yet won’t leave. There still aren’t enough of those sorts on there for many though, so Mastodon simply survives but doesn’t thrive.

    • The Nexus of Privacy@lemmy.blahaj.zoneOP
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      6 months ago

      Agreed, that would have been a much better title. There’s a lot of negativity around Mastodon – the Twitter migration in 2022 is often described as a “failure”. It certainly wasn’t a success, but I see it much more as a missed opportunity.

      Network effects are certainly a big deal but every social network has to deal with the issue, and some succeed. Addressing some of the reasons for bouncing not only improves retention, but makes it more likely that people recommend it to their friends. So many of the problems from July 2023’s Mastodon Is Easy and Fun Except When It Isn’t were problems back in 2017 as well … how much progress has Mastodon made? Fortunately other fediverse software’s making more progress, but it’s still frustrating.

  • Kcap@lemmy.world
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    6 months ago

    I made a Mastodon account during that blitz in '22. Yes, content wasn’t there yet, but honestly, it was the interface for me. It’s UI didn’t feel simplistic enough to me as someone just getting started with it.

    Lemmy may have faced a similar fate for me if it weren’t for the smooth interface of Sync to be honest. I know many on here are leaps and bounds beyond my tech proficiency, but so many folks are still in the stone ages writing their passwords on post-it notes etc so to think that they’d adopt something like Mastodon over Twitter or Lemmy over Reddit seems like the bigger counterparts will always win just on sign-up flow and instant gratification.

  • djidane535@sh.itjust.works
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    6 months ago

    I tried to replace Twitter by Mastodon but, in the end, I just left Twitter and don’t use Mastodon at all. The main reason I think is because the « onboarding » is painful. I never succeeded to find interesting people to follow. I faced many ghost accounts from people posting once a month or stopped a few years ago.

    If you don’t find people by yourself, no one is going to see your posts and so, you won’t be able to find new people to follow by posting.

    I don’t like what Twitter became, but the base principle of the algorithm (before it became X with the paid subscriptions) was working great for me. I was constantly adding new people to the mix, and removing inactive ones every month.

    If I struggled this much with Mastodon, I am not surprised many people create an account and leave a few days / weeks later.

    • Cyno@programming.dev
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      6 months ago

      Similar experience here. I have a nicely curated list of people I follow on twitter, they often retweet other users that are similar and I have a nice feed of good content that slowly grows without ever running into toxic assholes. On mastodon I couldn’t get anywhere close to that no matter how much I tried.

  • nutsack@lemmy.world
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    6 months ago

    i posted in another thread how i think content discovery stinks on mastodon. bluesky is much better at it. mastodon feeds are a wall of noise

  • AchtungDrempels@lemmy.world
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    6 months ago

    I kinda want to give it another try. There was once a blogpost posted here (i think) about basically “how to have fun on mastodon”, something like that, but i can not find it anymore. Anybody remember this and got a link?

  • Cyno@programming.dev
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    6 months ago

    I have a mastodon account, I still check it occasionally and I’ve tried making it work a year ago, being active on it and following either people or hashtags. I also tried other networks like bsky and cara, or mastodon through kbin integration. None of them really worked out.

    I didn’t have an issue with the technical side as much as with the community and its mentality. They all have this persecution complex where everyone is out to get them and destroy their way of living. They simultaneously claim it’s better and more morally superior than twitter while also responding to any questions or feedback with “if you don’t like it GTFO”. Most of the posts I’ve seen on mastodon seemed masturbatory and/or talking about other social networks and why are they bad than why is mastodon actually good. In many ways it was more toxic and negative than my carefully curated twitter feed. There’s also as much doom and gloom as on twitter, if not more, when it comes to politics (or at least, it’s harder to hide it).

    The content in general was bad and boring but I don’t know if this is because of the type of people that are on it or just because the lack of algorithm means I will see any random person’s ramblings next to the biggest breaking news that I’m actually interested in. There is a lack of innovation in this area and it makes discoverability and content curation terrible, I don’t need an algorithm to read my mind but at the very least I wish it could separate trash from actual popular topics.

    I found some interesting niches when it comes to FOSS developers and tech but I found next to no actual game devs, artists or content creators on it and even the usual “copy content from twitter” bots were unreliable and uncommon.

    TL;DR Mastodon seems very very niche and is not currently viable as a general replacement for other social networks, and IMHO due to the community culture there it’s never going to grow into anything else either.