Google executives acknowledged this month they need to do a better job surfacing user-generated content after the recent Reddit blackouts.
It’s going to be interesting watching the downfall of Google.
Google’s got a bit of a problem: THE search engine, THE place people have gone to find information for two generations now…can’t find shit. And it’s about half its own fault.
I’ll put right around half of the blame on “platformization.” Your Facebooks and your Twitters are, for the most part, deep web. Google doesn’t get to search Facebook; you have to sign into a Facebook account to see much of what’s there. Twitter is slightly more open…but not really.
The other half of the problem is Google’s own making; the surface web is a twisted, pus-leaking cancerous abomination of its former self, riddled with absolute useless nonsense vomited up by computers for the express purpose of convincing Google to show it to searchers, with no intention of being useful in any way. So the surface web is effectively bullshit and online shopping.
That leaves Reddit. A for-profit platform on the surface web. Even before this whole fiasco, folks were making grumbling noises that they’ve gotten in the habit of appending “reddit” to google search strings because a. that’s where all the actual answers are and b. Reddit’s own search feature has never actually worked. So some of Reddit goes private for a few days and suddenly Google doesn’t work so well.
So what are we keeping them around for?
And all that is before you get to AI and LLMs. Personally, I haven’t used Google once since I got access to Bing Chat back in Feb/March. For east low stakes questions, I can use Bing or ChatGPT, for high stakes questions I’m going to a specialized information website, for buying things I’m looking for expert reviews like wirecutter (after looking for a mattress I’ve grown skeptical about the authenticity of even reddit as mattress reviews were clearly astroturfed). I’m having trouble of thinking of a use case for where I would need or want to use Google.
Google search is a pain from a year ago.
When searching for something on Google, you should include terms like “Reddit”, “superuser”, “Stack Overflow”, etc., to get better results. Because if you don’t include them, the first page of Google looks like a bot-generated page. Of course, Google are ‘not quite happy’.
They need to do a better job surfacing ANY KIND OF user-generated content. Seems like this is failing due to Reddit being a fairly old site, thus being bumped up the search results. Lemmy, kbin, etc communities are on newly created domains, giving them minus points on Google’s retarded result ranking system. This system is now effectively hiding the internet from us by holding out good content that doesn’t satisfy it’s ranking algorithm. This system crumbles in the face of new changes because they are treating the internet like a town square rather than an organic community-driven living machine.
I literally couldn’t find Lemmy.world on Google by searching Lemmy.world, it was wild to see that.
Try finding an OLD article about something that just hit the news. Impossible. And it amazes me that Quora and Pinterest (garbage questions in, garbage answers out) to be always at the top, shining.
Also, search symbols like using double quotes for exact matches or a minus sign to remove a keyword from the match… They don’t fucking work anymore.
We just need to keep it up. Contribute to the communities we like, and we will rank up surely. :)
I agree that contributing is good overall, but with how this ranking system works, we might never make it to top Google search results even with good content. People are also spread over several decentralized forums rather than a single site (AKA Reddit, which is how Google likes things to be).
Sound a tad bit radical but the solution for me is to give up on Google and its attention-sucking click farming. I use Brave Search but it isn’t significantly better. Maybe a solution for searching here is to have a search engine that goes through online forums/communities/subs.
i imagine a fedisearch engine will come out that can search lemmy, kbin, mastodon, etc. efficiently; so instead of googling “how to x site:reddit.com”, we’ll just fedisearch “how to x”
in fact, i’m pretty sure i already found one but it wasn’t very good, and i’ve forgotten it’s name
Google search has been pretty weak for awhile now. I/O spoke a lot of big talk about bring generative AI into search, but from my part of the world it still seems the same.
Ai isn’t going to fix the first page being all ads, that’s a business decision.
If they wanted to return actual content they could do that without AI.
that’s not even close to the issue, though – Google Search fell because of SEO pushing irrelevant auto-generated garbage towards the top.
I think it’s both - the SEO fight as well as the explosion of ads on Page 1. Throw in a dash of average-user search optimization (vs a flatter term-based search) and you’ve got Googles downfall in a nutshell.
Google has never sucked more than it does now. I miss the old internet before megacorps turned it into a huge shopping mall that barks propaganda at you while you shop.
Legitimately the mega corps are the least problem with Google search these days. Once you get past the ads and sponsored content at the top, you get tons of blogspam that is written solely to maximize SEO and get page views. This was bad before generative AI, but now people can generate whole websites on “the best impact hammer” or “how to buy solar panels” without even paying a shitty copywriter. Google is literally unusable for anything like that. I have to go watch 10 YouTube videos to get an idea, and even some of THOSE are text to speech product spec regurgitators, again just content farming for affiliate links.
The internet is just fucking awful these days. Thats why people look for Reddit links. Reddit was its own community for a very long time generating content and curating good content generated elsewhere. It was a filter for all the bullshit filler, but Google looks at everything without nearly as good separation of quality from affiliate spam as Reddit has.
While we are fixing things Google, can we also not have the first 20 results be YouTube videos that are 30 minutes long, when the answer I want is typically a sentence or two…?
im adding “-youtube” to searches for a long time. The amount of Clickbaitvideos, no matter what you are searching for, is just crazy.
I’ve started using DDG as defacto since the last 3 months. Use Google search only for sports updates because they’ve good widgets for those.
I gave an effort to DDG for months and I really wanted to like that but it hasn’t been that good for me. Image search especially is really subpar, but also in general searches a lot of times I had to resort to using !g after messing around trying to actually find what I wanted.
I don’t like Google but I have to admit that their principle product is above the competition right now. I hope it’ll change but honestly, with adblock if Google search is the only service I’m using from them and it’s working out I’m kinda okay with that.
If they start plastering their results with even more ads tho, I’ll definetly jump ship in a heartbeat.
Honestly Google Search in general seems to get worse every year, for work any kind of niche issue involving errors returns no results on Google (literally no results), tried plugging the same search into Bing and the first 5 results were actual answers on solving the error
It amazes me how a search engine once considered a massive joke is able to outperform Google
What is even more surprising is the Bing ChatGPT diagnosed the PC problem I was having when I never would have guessed the correct search terms for it.
It even gives me citations. So, I can go to those websites and read the whole answers
I habitually enable “verbatim” mode. I find most problems with google search now are keywords in my search being removed because google thinks it knows what I’m searching better than a literal string describing specifically that. The problem isn’t that reddit is less accessible, it’s that google is trying to do some unwanted manipulation of your results to “optimize your search” but it end up making worser results. They need to stop with the “I know what you want better than you” mentality when showing results because that’s how the results get so bad. You can see that in youtube too with how they show you clickbait with every search. I also think AI is or will be making that mentality worse… AI is just statistics at its core, and I feel like that will have biases toward more commonly asked stuff and away from more specific and technical answers.
I still think it’s absolutely insane that Google just willingly runs ads to so many illegitimate and deliberately harmful sites too.
If you search for any software and click one of the first few links (the ads), you’ll almost always end up on a scam site. What a useful search engine…
I downloaded a virus in high school computer lab. I was looking to download Chrome, and Google pushed a scam Chrome link to the top. I still have no idea how or why it happened.
As someone who had millions of karma and 70+ front page posts on reddit, I deleted all my posts and comments so those Google results would lead to nothing. In fact reddit banned me for that and setting my subreddits to private. Now I’ll be reposting all that content to Lemmy. No money for you Reddit.
Have you checked to make sure Reddit didn’t restore your comments? They’ve been doing that to a bunch of people.
So far they have not.
You still can request a data export to see what they still have.
As a plus point if your GPDR request was logged and they can’t fulfill it in 90 days they will be fined.
They won’t be fined if you don’t report it
It’s pretty incredible how often I put “Reddit” in a Google search. It really is the quickest way to get a good answer to most questions, from how to fix an Excel error to which robot vacuum is most reliable.
I still remember the vacuum dude. There was a legendary post probably a decade ago made by the world’s most knowledgeable vacuum salesman. He laid out all the secrets of the industry, and went into detail I didn’t know I needed regarding how they all work.
To this day I remember his advice: get a bagged vacuum if you want a clean carpet.
Not a vacuum salesman but repair man. Still active on reddit, but that’s the last AMA he did.
I doubt vacuums have changed that much in 4 years.
Startpage still seem to give me good search results despite using Google index itself. I guess a lack filter bubble have its own benefits.
It’s amazing how crappy the internet has gotten over the last decade or so. Yes, before that was the blogspam and link hijackers, but those were real problems that search engines were actively cracking down on via their Spam teams.
In the meantime, the relevance teams took a break and started trusting their social signals too much - now we’ve built an internet which incentivizes popularity over accuracy and has done so for a long time. Used to be that I could find things on Google and, if I couldn’t, I knew the advanced search tools to tailor the search and get where I needed. Now, I just add “site:reddit.com” to the query. But if the niche communities die, that’s a lot of knowledge that just vanishes.
I have to say, though, that this Fediverse stuff (I’m new) smacks of the “old Internet.” I love it. This is such a breath of fresh air.
It would be cheaper for google to just buy reddit, remove the adds and open the api’s again.
Having relevent search results is priceless.
Reddit.com appears on KilledByGoogle.com next year.
Knowing google they would buy it, release a big roadmap of plans for the website and then shut it down the next day.
remove the adds
lol, this is google we’re talking about
I remember the art of crafting the perfect google search query and knowing you’d eventually find that obscure bit of info. Now I have to quote nearly everything in my query and if a single result in the first 100 results is tangentially related, I’m grateful.
I’ve noticed this too, and I want to say it was only noticeable in the last year or two — but it seems to have gotten even worse over the last couple of weeks. Even when I quote something or -exclude a term it is still giving me what it thinks I actually wanted.
I remember being good at google-fu, and then thinking my google-fu was failing me.
No, it was the Google that failed me.