Windows PC makers typically haven't had to compete with Apple on the low end, but that changes with the Neo, says S.Y. Hsu. The memory shortage might complicate things, though.

The Apple MacBook Neo’s $599 starting price is a “shock” to the Windows PC industry, according to an Asus executive.

Hsu said he believes all the PC players—including Microsoft, Intel, and AMD—take the MacBook Neo threat seriously. “In fact, in the entire PC ecosystem, there have been a lot of discussions about how to compete with this product,” he added, given that rumors about the MacBook Neo have been making the rounds for at least a year.

Despite the competitive threat, Hsu argued that the MacBook Neo could have limited appeal. He pointed to the laptop’s 8GB of “unified memory,” or what amounts to its RAM, and how customers can’t upgrade it.

  • GreenBeard@lemmy.caEnglish
    23·
    16 days ago

    He pointed to the laptop’s 8GB of “unified memory,” or what amounts to its RAM, and how customers can’t upgrade it.

    Given the price of RAM, you’d need to sell a kidney to upgrade it in a Windows laptop these days, so that’s not much of a difference, although 8MB is a little skimpy, I’ll give him that one.

    • thatonecoder@lemmy.caEnglish
      7·
      15 days ago

      […] although 8MB is a little skimpy

      Have we already downgraded to this???

      /s, and sorry for being pedantic

    • blitzen@lemmy.caEnglish
      35·
      16 days ago

      or what amounts to its RAM

      You can criticize the amount of RAM, but it’s still RAM. Clown.