This article is pretty terrible and I’m not a fan of Apple but honestly he’s taken a pretty measured approach and the fact that their product is garbage isn’t his fault so much as the hype train being off course.
If anything people should be thankful he didn’t waste more money, but right now the measurement isn’t how successful your business is or how good your product is but how much money you flushed down the toilet chasing the dream of “AI”. Because this is a bubble not a revolution.
The failed Project Titan over 10yrs investment is still a massive colossal but this is not the first time given that we have AirPower for another example or iOS features in general itself.
Made Apple what it is financially apparently.
How American.
Tim Cook is a CEO. His job is to make money for a board of directors and he does that job well. He is not interested in else because that is what a corporation is about.
I know this isn’t satire but it feels uncannily like satire.