TLDR:
- local companies rushed to meet their demand, including MX TakaTak, Chingari, and Moj
- meta launched reels, YouTube launched shorts
No mention of users in India rushing out to download and install similar Chinese-language apps. 🤔
They just don’t have that USA streak of “bite my finger to spite my face” or whatever that saying is.
From first hand experience, Instagram reels took the crown with YT shorts in the second place.
In my circle, I haven’t seen anyone use local social media apps
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Since Zuck, Musk and whoever runs Google didn’t lobby heavily to get TikTok banned in India, the users had no reason to be super salty towards those platforms (aside from the usual reasons to hate on those platforms). Over 5he last week I saw as many people on TikTok saying to follow them on Instagram as I saw people saying fuck Zuck, I’m not using Instagram Reels (one dude said he’d rather “walk barefoot over molten glass legos”)
They want https://loops.video/