• Maxnmy's@lemmy.world
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    3 months ago

    Dead internet theory was inevitable, but who thought Facebook themselves would bring it about?

  • Ithorian@lemmy.world
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    3 months ago

    People who use it for business need to start think twice, imagine you saw your stats numbers and think you reach (example) 10000 people and 90% of them are bots but you paid for that 10000, worst is that you may think that your product is bullshit because of the success sales convertion its very low but bots dont buy products so either you have the info of how many bots have seen the add or you need to leave social media because its impossible to read that data to make decisions

    • Sweetpeaches69@lemmy.world
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      3 months ago

      The executive team at my company was in shambles because no one was using the company intranet. So, they demanded that the company intranet be launched when a computer turns on. They were ecstatic that the numbers reached almost 100% in a day, even after being fully explained, and understanding, that the new traffic was, of course, not a real figure. All of the new numbers never went past the home page. Still, they patted themselves on the back, and partied.

      So I guess what I’m getting to say is more people either wouldn’t care, or would even celebrate the fake data than one would think.

  • spyd3r@sh.itjust.works
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    3 months ago

    Facebook is near unusable now, the feed is 99% fake politically charged shit. I report it all as spam, promoting hate/violence/terrorism, and block the users, but a bunch more just show up the next day.

    • Dead_or_Alive@lemmy.world
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      3 months ago

      You’ve described my limited FB experience. After refusing to join FB since the 00s, I joined FB a few years ago to get better access to the Marketplace. (Craigslist has gone to shit).

      I joined a few groups that interested me and then the constant political bombardment started in the more mainstream groups.

      Small niche FB groups are a night and day difference compared to some of the more contemporary groups I’ve seen.

      Bot algorithms definitely target large groups with lots of activity. The resulting increased activity due to algorithms just amplify it further.

      I just try to stick to my smaller groups to avoid all the mess.

    • Krudler@lemmy.world
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      3 months ago

      Facebook was a wonderful tool for me for quite a while. It let me build a digital list of my irl “friends” and then I got watch over the years as they posted their most vile and ill-conceived innermost thoughts.

      An excellent tool for seeing what people really think and feel when they’re not “performing” in social settings. Curiously people don’t understand that public posts to a public SM site aren’t anonymous but there’s enough separation from the “real world” that lots of people forget that.

      Just sitting back and watching gave me a lot of insight as to how awful people really are when they “feel like” they aren’t being watched.

  • kronisk @lemmy.world
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    3 months ago

    “Spotify managers defended PFC to staff by claiming that the tracks were being used only for background music, so listeners wouldn’t know the difference […]”

    https://harpers.org/archive/2025/01/the-ghosts-in-the-machine-liz-pelly-spotify-musicians/

    (PFC = “Perfect Fit Content”, i. e. Fake Artists)

    I have a feeling this quote exemplifies the attitude the management of these platforms have towards their end users, though it’s seldom this explicitly formulated.

  • ilinamorato@lemmy.world
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    3 months ago

    This is absolutely going to crash and burn for Meta. When companies look at the metrics for their posts on these platforms, they’re going to see massive amounts of engagement, none of which converts into sales; and they’re going to stop buying ads on those platforms thinking that their market isn’t there.

    Another example of AI being deployed in a place where AI is not useful; though in this case it’s actually harmful to the goal of the company deploying it.

    • hark@lemmy.world
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      3 months ago

      Didn’t facebook fake numbers before for video views which caused e.g. collegehumor to fold because they thought they could rely on facebook for views?

      • ilinamorato@lemmy.world
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        3 months ago

        Absolutely. And Vice and Gawker, and to some extent even The Onion. Some survived, some did not. Dropout in particular is one of the few semi-success stories of it. It was called the “pivot to video,” and it’s almost a joke in online content communities now; especially since everyone on these platforms was saying, “we don’t want this!” even as Facebook was saying, “everyone wants this!”

  • Swedebearwood@sh.itjust.works
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    3 months ago

    Oh soo looking forward to content out of control! Already dislike the robofarming on YouTube with clips with voiceovers. Imagine nonsense content on Instagram…

    • taladar@sh.itjust.works
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      3 months ago

      Imagine nonsense content on Instagram…

      Isn’t that all Instagram ever was? Out of all the social media platforms it was the one that was essentially fake from the start, just fakes produced by the users.

  • TORFdot0@lemmy.world
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    3 months ago

    Great just like games like Fortnite and Call of Dity Mobile have bots with real usernames and profiles to fill lobbies, now literally everyone online could be a bot with a fake profile.

    I’m prepared to just be gaslit for the rest of my life from now on

    • MissyBee@lemmy.blahaj.zone
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      3 months ago

      When I played Fortnite the first time(not for long though), I was winning pretty easily in the first 5 matches or so. They put bots into it to fill the lobby and maybe because it hooks you more or something. But they don’t tell you. That was a weird experience figuring that out.

  • cyd@lemmy.world
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    3 months ago

    Hot take: if they can get it to work, good! I welcome AI users who are smarter, better informed, and have better taste than the rest of us mouth breathing meatbags.

    • Admax@lemmy.world
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      3 months ago

      AI users implies they are deployed and managed by the a company and can be configured to push ideas and agendas.

      This is quite a big problem imo…

      • njordomir@lemmy.world
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        3 months ago

        They will be able to steer entire cultures and countries without ever appearing as if they were sitting in the drivers seat. This is the social control endgame playing out in front of our very eyes. Why use violence to control people when you can subconsciously persuade with bandwagonning and peer influence by tempting people into parasocial relationships with AIs you control. Expect the AIs to offer real benefits, but with hidden catches. Like how rats are killed with 10% poison and 90% tasty treats, we will be steered to our doom by exploiting our desires and weaknesses and our inability/unwillingness to take into account the future effects of our decisions today. This is nothing new, it’s just a larger, subtler, more wide reaching way of doing it.