If you’re one of Meta’s 79,000 employees and can’t get hold of the boss, don’t worry. The owner of Facebook and Instagram is reportedly working on an AI version of Mark Zuckerberg who can answer all your queries.
The AI clone of Zuckerberg, the company’s founder and chief executive, is being trained on his mannerisms and tone as well as his public statements and thoughts on company strategy.
The rationale behind the project, according to the Financial Times, is that employees might feel more connected to one of the most powerful people in Silicon Valley.
The Meta chief has a history of creating and experimenting with digitalised versions of himself.
This is exactly the S-Tier business move I’ve been calling for all along. The most impactful places for AI automation are the c-suite. Think about it! The most expensive employees. Mostly useless and performative. They “hallucinate” at least as much as LLMs. It’s the perfect place.
It also has proven business parallels. Remember when EVs started. Car companies struggled to break into markets with low end, eco & cost conscious models. EVs kicked into high gear with the high margin performance models like Tesla S. The high margins justified the production costs and only as they gradually refined the technology and scaled up did the costs go down to fit successively lower markets.
Zuckerberg gunning for the Global C-Suite is exactly what McKinsey&Co would advise complete with entirely predictable distrous consequences for anyone even remotely involved. We’re entering a new era - This bad-boy right here is kicking off what historians will refer to as The Second Corporate Wars. I approve. Let the bodies hit the floor.