Delta has a long-term strategy to boost its profitability by moving away from set fares and toward individualized pricing using AI. The pilot program, which uses AI for 3% of fares, has so far been “amazingly favorable,” the airline said. Privacy advocates fear this will lead to price-gouging, with one consumer advocate comparing the tactic to “hacking our brains.”
That is a price fixing scam. It is why businesses are required to print prices. Altering pricing is prejudice and if it is not illegal, someone should suffer justice. This is as old as history itself. Delta is admitting to being a criminal organization. Never support the thieves and bandits stealing and looting. Never fly delta.
it would be a crime if the consumer protections weren’t just rolled back to 1912 two months ago.